Résumé :
Business Vocabulary in Use, is a new addition to the best-selling English
Vocabulary in Use series aimed specifically at intermediate level learners
of business English. Primarily designed as a self-study reference and
practice book, it can also be used for classroom work. The book covers
a huge range of business topics including Jobs, People and Organisations,
Production, Marketing, Finance and the Economy and Business Culture.
Learners will develop essential business communication skills, focussing
on the language used for Meetings, Negotiations and Presentations. Features:
• 66 easy-to-use units: vocabulary items are presented and explained
on left-hand pages with a range of practice exercises on right-hand
pages. • Presents and explains new words in context and shows learners
how to use them • Covers a huge range of business topics • Contains
a comprehensive, learner-friendly answer key • Four colour illustrations
and photographs.
Sommaire :
Part I. Jobs, People and Organisations: 1. Work and jobs, 2. Ways of
working, 3. Recruitment and selection, 4. Skills and qualifications,
5. Pay and benefits, 6. People and workplaces, 7. The career ladder,
8. Problems at work, 9. Managers, executives and directors, 10. Businesspeople
and business leaders, 11. Organisations 1, 12. Organisations 2,
Part II. Production: 13. Manufacturing and services, 14. The development
process, 15. Innovation and invention, 16. Making things, 17. Materials
and suppliers, 18. Business philosophies,
Part III. Marketing: 19. Buyers, sellers and the market, 20. Markets
and competitors, 21. Marketing and the market orientation, 22. Products
and brands, 23. Price, 24. Place, 25. Promotion and packaging, 26. The
Internet and e-commerce,
Part IV. Money: 27. Sales and costs, 28. Profitability and unprofitability,
29. getting paid, 30. Assets, liabilities and the balance sheet, 31.
The bottom line, 32. Share capital and debt, 33. Success and failure,
34. Mergers, takeovers and sell-offs, Part V. Finance and the Economy:
35. Personal finance, 36. Financial centres, 37. Trading, 38. Indicators
1, 39. Indicators 2,
Part VI. Doing the Right Thing: 40. Wrongdoing and corruption, 41. Ethics,
Part VII. Personal Skills: 42. Time and time management, 44. Leadership
and management styles, 44. Leadership and management styles, Part VIII.
Culture: 45. Business across cultures 1, 46. Business across cultures
2, 47. Business across cultures 3,
Part IX. Telephone, Fax and Email: 48. Telephoning 1: Phones and numbers,
49. Telephoning 2: Getting through, 50. Telephoning 3: Messages, 51.
Telephoning 4: Arrangements, 52. Faxes, 53. Emails,
Part X. Business Skills: 54. Meetings 1: Types of meeting, 55. Meetings
2: the Chair, 56. Meetings 4: Discussion and argument, 58. Meetings
5: Agreement and disagreement, 59. Presentations 1: preparation and
introduction, 60. Presentations 2: the main part, 61. Presentations
3: closing and questions, 62. Negotiations 1: situations and negotiators,
63. Negotiations 2: preparing, 64. Negotiations 3: win-win, 65. Negotiations
4: difficulties, 66. Negotiations 5: reaching agreement.
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